Thisisneverthat x New Era Collab July Release
- Jul 14
- 1 min read
South Korean streetwear label thisisneverthat is teaming up once again with New Era for a new collaboration releasing on July 17. The upcoming collection blends New Era's classic headwear style with thisisneverthat's signature streetwear approach, featuring caps and apparel with a mix of vintage-inspired graphics and modern details.
Early previews show a red New Era cap paired with a grey graphic T-shirt featuring artwork connected to musician Daniel Johnston, suggesting the collection takes inspiration from music, art, and retro culture. The release follows previous successful thisisneverthat x New Era collaborations that combined iconic baseball cap designs with Seoul streetwear aesthetics.
The collection is expected to launch in stages accross different regions, with limited availability making it a release to watch for streetwear collectors and fans of both brands.













