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CARHARTT WIP SS25: Skateboarding Campaign

  • Flender
  • Apr 8
  • 1 min read

Carhartt WIP has released its new skateboarding campaign for Spring/Summer 2025. Capturing the feeling of the changing seasons, the photos and videos were taken in Sardinia Italy, using the city streets and natural lighting.


The photos were shot by Clément Le Gall. They show a mix of bright, sunny scenes and darker, shadowy ones, to reflect the shift from spring to summer. Alongside the photos, there are short video clips filmed on 16mm by Elliot Bonnabel, a filmmaker from Paris. These videos have a soft, old-school look and show the skaters in motion.


The campaign includes several members of the Carhartt WIP skate team: Max Palmer, Matlok Bennet-Jones, Felipe Bartolomé, Willow Voges Fernandes, and Aatsi Suovaara, who is the newest member of the team.


Campaign video and photos can be viewed from the link below:


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